花研コーヒーブレイク
フローラルデイリーからニュースクリッピング
2026.09.16
ちなみに、FloraHollandの2025年の売上は約54億ユーロ、日本円にして現在のレート(1ユーロ=約181.14円)で計算すると、約9,781億5,000万円になる。
★オニングスのユリ人気投票
★宿根草 これらの品種が近いうちに日本にも入荷するかも
Hello from Hanaken Coffee Break!
We are pleased to announce that sales of the Flower Business Note 2027 have officially started today.
Today, we would like to share some notable news clips from FloralDaily, the floriculture industry newsletter that we always enjoy reading.
★ Dounan Flower Market in Yunnan Strengthens Its Position
- Auction bids are now completed in just 0.6 seconds.
- Average prices for major cut flower categories reached 1.1 to 1.3 yuan per stem, approximately 15% higher than before the event.
- Premium flowers achieved significantly higher prices, with high-quality roses reaching approximately 15 yuan (US$2.23) per stem.
- In 2025, Dounan recorded a trading volume of 15.476 billion stems and a total transaction value of 13.484 billion yuan (approximately US$2 billion)
Video available in the original article.
The market is currently home to approximately 3,300 companies and more than 15,000 business entities and individual operators. Of Dounan’s permanent population of around 70,000 people, approximately 46,500 are engaged in the flower industry.
Around 10% of all fresh cut flowers sold in China originate from Dounan. Its distribution network now extends throughout China and reaches markets in more than 50 countries and regions worldwide.
For comparison, Royal FloraHolland’s turnover in 2025 was approximately €5.4 billion.
★ Onings Lily Popularity Poll
The 50 Most Popular Lily Varieties of 2026
★ Perennials: These Varieties May Soon Arrive in Japan
Vitroflora Launches Its 2027 Perennials and Grasses Catalogue
Developments and trends emerging around the world often provide valuable insights into what the Japanese market may look like in the years ahead. We will continue to keep up with the latest international developments and share not only the news itself, but also the background and context behind these emerging trends.
See you!










